From Unexpected Beginnings to The Business Model Guy
I'm Jacques, known as "The Business Model Guy," but my path here was far from typical.

I started my career not in business, but as a Crime Scene Expert in the South African Police. That role taught me meticulous analysis and strategic thinking – skills I later applied building successful businesses in the financial sector and even a commodities trading company.

Life took a dramatic turn in 2014. At 47, I faced a major setback:
Caring for my mother during her final illness meant putting my career on hold. Her passing left me unemployed, without a business, and with limited options. It felt like starting over, but from a deep deficit.

Desperate for a new path, I ventured online, quickly falling for the hype of affiliate marketing. Like many, I experienced the frustration of unfulfilled promises and wasted effort.

That struggle led to a crucial realization:
I needed a proven system, not just hype, to build a real online business.
Drawing on my background in analysis and building successful ventures, I reset to zero. I dedicated countless hours to research, testing, and iterating until I built the predictable process I couldn't find when I started:
my digital marketing accelerator program.

Now, I help others who are exactly where I was. I provide the clear, proven path to build a successful online business, helping you bypass the frustration and uncertainty I experienced. My journey, from crime scenes to business exits and overcoming significant personal challenges, has uniquely equipped me to be "The Business Model Guy" who helps you build your success.